– Morrisons helps customers save this Easter with price cuts on Easter roast essentials including carrots, parsnips and whole swede priced at just 4p each –
- Customers can also bag a bargain with Morrisons The Best British White All Rounder Potatoes 2kg for better than half price at just £1 -
– The Easter veg offer is available from today until Easter Sunday –
Morrisons is launching unbeatable prices across its British seasonal veg range to accompany the roast joint centrepiece this weekend. Roast veg favourites from spring carrots to roasties are included in the offer running from Monday 30th March – Sunday 5th April.
Ahead of the bank holiday weekend, Morrisons is putting value at the centre of this year’s celebrations by ensuring its seasonal staples, fresh from the Market Street, remain affordable for all families.
Carrots (£0.04, 1kg), Parsnips (£0.04, 500g), Whole Swede (£0.04), and Morrisons much-loved The Best British White All Rounder Potatoes (£1.00, 2kg) are all dropping in price – because there’s nothing quite like perfectly golden roasties, honey-roasted root veg, and creamy swede mash with lashings of butter to round-off the hearty meal.
Perfect for small family gatherings or feeding a crowd, no roast is complete without the traditional sides, and these popular British-grown vegetables deliver great flavour and are sure to be a hit at the table.
Fraser Lovatt, Market Street Director at Morrisons, said: “Easter celebrations aren’t complete without a spread of classic seasonal veg. By lowering the price of staples like carrots, parsnips, swede and potatoes, we’re helping customers put together the perfect Sunday roast without stretching their budget or compromising on quality. These cuts are part of our ongoing commitment to deliver fresh food, great value and extra support at key seasonal moments when food matters most at home.”
Jon Hammond, a Morrisons produce farmer from Northamptonshire, said: “Morrisons focus on fresh British vegetables helps keep our produce front of mind and a first choice for families. As a British farmer, it’s encouraging to see a major retailer champion and invest in British fresh produce and we are proud to play our part by ensuring supply of quality vegetables that end up on consumers’ plates every day. Highlighting the very best of British produce inspires customers to buy British time and time again.”
Morrisons is dedicated to protecting farmgate prices while reducing the cost for customers, reaffirming its commitment to providing exceptional value, alongside its dedication to quality, fairness and strong partnerships with British farmers and suppliers.