Love at first bite: Morrisons viral chocolate half egg returns for Valentine’s Day
Published:29 January 2026

- Following a wave of customer requests, Morrisons brings a fan-favourite concept to Valentine’s Day - 

- Handcrafted by a British family chocolatier with 20 years of experience -

- The Best Valentine’s Loaded Milk Chocolate Half Egg is available in-store and online now for £6.50 with a More Card -

Morrisons has unveiled an indulgent new chocolate treat just in time for Valentine’s Day, following the success of its previous half-egg launches that sent social media into a frenzy with fans describing their Easter edition as a ‘sweet tooth’s dream’.

The Best Valentine’s Loaded Milk Chocolate Half Egg, available for just £6.50 for More Card holders (£10 without a More Card), is designed to impress at first glance. With its vibrant pink finish, playful sprinkles and unmistakable chocolatey appeal, it looks like a gift in its own right - and delivers just as much on taste.

Crafted by a British family chocolatier with over 20 years of expertise, The Best Valentine’s Loaded Milk Chocolate Half Egg offers a fresh and indulgent twist on gifting chocolate. A thick milk chocolate shell is generously filled with silky salted caramel and chocolatey crème, fluffy marshmallows, crisped puffed rice and golden honeycomb, delivering indulgence where it matters most, just in time for the big day.

Finished with a trio of solid and salted caramel-filled chocolate hearts resting on a bed of pink flakes, this carefully crafted Valentine’s treat brings together layers of flavour and texture, making it the perfect way to spoil someone special.

Leanne Walters, New Product Development Manager at Morrisons, said: “After the incredible response to our Easter and Halloween half egg editions, it was clear that customers were craving more. That's why we’re bringing the concept back for Valentine’s Day - but this time brighter, bolder and packed with more indulgent flavours. The Best Valentine's Loaded Milk Chocolate Half Egg is perfect for both gifting or a sweet moment of self-indulgence."

The Best Valentine’s Loaded Milk Chocolate Half Egg (240g) is available in-store and online now for £6.50 with a More Card or £10 without a More Card.