News Traditional trimmings take the lead in Morrisons Christmas sales tracker

Now with one week to go until the big day, savvy shoppers are buying stuffing, pigs in blankets and tinsel by the trolley-load.

• Sales of stuffing are up 10% vs. the same period last year
• Sales of pigs in blankets are up 17% vs. the same period last year
• And finally Morrisons has sold nearly 26,000 units of tinsel, Showing how the traditional decoration is enjoying a nostalgic return

Morrisons Group Commercial Director Richard Hodgson comments: “Despite the bad weather across the UK this week, our shoppers are obviously planning ahead and buying the items that they can put either in their cupboards or the freezers, as well as items that will help make the home cosy for Christmas.”

Morrisons Christmas Bargains
Christmas grub deals this week at Morrisons are M Best Drycure Chestnut Streaky Bacon is 2 for £5. M Xmas Roasting Parsnips and M Xmas Braised Red Cabbage are 2 for £3.

Published 19/12/2011

• Christmas Staple	Between now and Christmas, Morrisons predicts sales of...
  Turkey	More than 460,000 turkeys, enough for over 3.5 million Christmas dinners
  Stuffing	Stuffing doesn’t have to be plain sage and onion. Morrisons expects to sell 162,500 packs of its Best Christmas Stuffing, including Pork, Apple & Cranberry and Pork, Honey-glazed Chestnut & Roasted Onion varieties
  Cranberry Sauce	1.1 million jars of cranberry sauce, when stacked end to end that’s as tall as over 5,000 Trafalgar Square Christmas trees
  Sprouts	1.2 million kilos of sprouts, enough to feed Santa’s nine reindeer for 67 years
  Potatoes	Over 6,500 tonnes of potatoes in the week before Christmas, enough to fuel over 37 million squaddies.
  Mince Pies	Approximately 53,141,904 mince pies – or one for 85% of the entire UK population
  Christmas Cakes	Morrisons will bake around 805,000 fruit and iced Christmas cakes, enough for everybody living in Leeds to have one each
  Satsumas	Approximately 18,257,452 satsumas, or one for every house in the UK
  Brandy Butter	Around 79,000 jars of brandy butter, which is one a month for a year for every reindeer herder in Lapland
  Christmas Pudding	Approximately 2 million Christmas Puddings, that’s a serving for every person in Greater London
  Champagne	Approximately 994,800 bottles, enough to raise your glass almost six million times
  Party Food	Brits know how to party – and in spite of tougher times the nation seems determined to celebrate with a bang. This year, Morrisons has increased its frozen party food offering from 35 to 55 items. So far sales have doubled compared to the same period last year and its Best Mini British Steak & Ale Pies are flying off the shelves with over 1.3million pies expected to be sold before Christmas