We take animal welfare seriously, from working with farmers up to the point of slaughter.
Owning our own abattoirs and being closer to source means we are uniquely placed to meet our customers' expectations of good animal welfare.
Animal welfare is consistently part of the top ten issues of concern to our customers, and a noted important attribute to the overall concept of food quality. In sourcing such a high percentage of British produce we are supporting the high standards of welfare that lie at the heart of British farming. Our goal is to work with our farmers and suppliers to raise farm animal welfare standards and satisfy our customers need for great food at an affordable price.
Over the last few years, we have introduced additional key welfare measures across our fresh livestock supply base. We were the first retailer to require natural light (windows) and environmental enrichment in all housed chicken. We developed our Yearling Beef programme as a sustainable solution for cattle farmers to avoid castration. We responded to the need to avoid dairy bull calves from live export or being shot at birth and process over 30,000 dairy bulls through our abattoirs. Our measures also included us having the first abattoirs in England with colleagues qualified in "Welfare at the time of Killing" standards. In addition we were the first supermarket to insist on CCTV in abattoirs
Our determination to improve standards of animal welfare extends to all products.
We are opposed to testing on animals and have never conducted or commissioned animal tests for any of our own brand household, personal care or cosmetic products, or their ingredients.
Monitoring welfare in our supply base
- We monitor animal welfare outcomes throughout our supply chain, this is particularly useful in more intensive systems as it ensures a means to react quickly to changes.
- Pig suppliers are monitored under Real Welfare Outcome measures which is part of Red Tractor standard and are conducted every quarter by trained veterinarians on every farm. In addition, we have a number of extra Morrisons’ standards assessed during the Red Tractor audit, addressing key measures from stockmanship to health and safety. We also report back to farmers any animal health issues that we observe at our plants on every batch of animals a farmer supplies.
- Our chicken, egg and milk farmers monitor welfare outcome measures on all stock and provide summary reports to Morrisons Agricultural team that is regularly reviewed.
- For more information on our Welfare Outcomes measures and farm programme please click through to our farming website.
- Morrisons was the first to introduce CCTV cameras at point of slaughter across all our abattoirs. Footage review plays a critical role in enforcing standards. Our footage is reviewed at least every two hours by security personnel independently trained in welfare standards. In the event of any issue of concern footage is made available to an independent veterinarian based on site for follow up. All footage is kept for 30 days and this is also made available to the Food Standards Agency upon request.
- All our Morrisons fresh Beef, Pork and Lamb come from abattoirs that have WATOK (Welfare of Animals at Time Of Kill) trained employees, which means that welfare is at the heart of every lairage decision. This also stretches to our Morrisons specialist field based buyers whom carry out regular supplier reviews. The supply chain links enable us to ensure that suppliers are complying with company policy, allowing us deal non compliances on an individual basis.